Amplify earned media coverage, engage potential customers or clients and build brand awareness with a strategic social media plan tailored to your business. Done well, social media is an extremely effective way to communicate with existing and prospective customers, but if it is done poorly, you risk becoming the latest #brandfail. Based on your target customer base, I will develop a customized social media strategy that pinpoints which social channels are most important for your business, how often you should be posting and what type of content will best resonate with your audience on each channel.
